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• Interior model with new operating and display concept
• Audi e-tron quattro concept study with full-electric drive
• Evolution of the Audi connect portfolio to include Car-to-X communication and remote vehicle services
• Livestream and subsequent download of the Audi Press Conference at CES on Wednesday, January 6 at 7pm GMT available on www.audimedia.tv and Audi Media Center

Ingolstadt/Las Vegas, January 6, 2016 – At the 2016 Consumer Electronics Show (CES), Audi is presenting its latest technologies in the form of attractive solutions for today and visionary ideas for tomorrow. The world’s most important electronics show takes place January 6–9, 2016, in Las Vegas, Nevada (USA) and the focus for the brand with the four rings is on the three future automotive trends of electrification, digitalisation and piloted driving.

The Audi e-tron quattro concept combines all of these innovations which build upon technologies that are used in its production cars today. Visitors will be able to experience the new control and display concept that has been implemented in an interior mock-up of the Audi e-tron quattro concept. Advanced development of Audi connect as well as new developments in lighting technology will be also be showcased.

New approaches: controls and displays

User-friendly operation is an Audi strength, and now the brand with the four rings is expanding its operating and display concept (HMI, human-machine interface) with new solutions. The concept is being presented in an interior mock-up of the Audi e-tron quattro concept car. The curved OLED (OLED: Organic Light Emitting Diodes) of the new Audi virtual cockpit lies in the driver’s immediate visual field.

The AMOLED (AMOLED: Active Matrix Organic Light Emitting Diodes) technology that is used offers new creative freedoms in designing display shapes. The two displays of the Audi MMI on the centre console offer an outlook on the digital future. Key functions can also be controlled conveniently by voice. Both displays exploit the advantages of a new type of touch recognition – what is known as Audi MMI touch response. Here, the selected functions are activated by gentle yet defined pressure on the display. This makes it possible to operate the system safely and with few distractions while driving.

Behind the new operating and display concept is the latest extension stage of the Audi Modular Infotainment Platform, MIB2+. Its further boosted computing power makes it possible to drive several high-resolution displays.

MIB2+ has been prepared for the latest mobile communications standard: LTE Advanced. It can download data into the car at a maximum speed of 300 Mbit/s. LTE Advanced also enables mobile telephony using the VoLTE (VoLTE = Voice over LTE) method, which shortens the time needed to make a phone connection and increases voice quality. Voice control has also become more powerful – it utilises both the on-board address book and a server in the cloud.

The control and display concepts from Audi are already visionary today. The Audi virtual cockpit – a fully digital instrument cluster with a 12.3-inch TFT display – provides all information in intricately calculated and brilliant 3D graphics, in which drivers can choose between different views. The latest Audi models have MMI terminals on board that follow a new operating logic. This resembles the concept that is familiar from modern smartphones – flat hierarchies instead of complex menu trees. Voice control is available as an alternative.

Audi connect

The term Audi connect covers all applications and developments that network an Audi with its owner, the Internet, infrastructure and other vehicles. Audi continues to extend its lead in this technology field. An LTE/UMTS module of Audi connect connects to the Internet with download speeds of up to 100 MBit/s.

The integrated Wi-Fi hotspot lets passengers freely surf the web, stream and text/e-mail with up to eight mobile devices. Customised services from the Audi connect portfolio are delivered to the car for the driver. They include traffic information online, Google Earth and Google Street View, parking information, fuel prices and flight, train and gate information. The Audi connect lineup is rounded out by City Events, individually configurable news, travel and weather information and other services.

Audi will also be offering additional new services in Europe, and soon in the USA. They include emergency call that alerts the Audi Emergency Call Centre after an accident, online roadside assistance that calls the Audi Service Centre and Audi service request with which customers can schedule a service appointment.

The free Audi MMI connect app brings more services into the car such as Online Media Streaming, which offers access to the services of the subscription music portals Napster and Rhapsody and the Aupeo! radio service. For owners of the new A4 and Q7 models, the Audi MMI connect app also offers remote vehicle services. From a smartphone, they can lock or unlock the doors or view the latest car status report. They can also have the parking location and parking time displayed. Other functions have been added for the Audi e tron models – remote control of battery charging and climate control and access to driving data. The app’s remote functions can also be activated by a smartwatch, and effective at the beginning of 2016 by a fourth-generation Apple TV.

In just a few months, the Audi connect SIM will be available for the new A4 and Q7 models in European markets. It is a permanently installed embedded SIM (e-SIM) that automatically brings Audi connect services into the car across Europe and does not require that the driver perform an activation procedure.

It permits EU-wide roaming, because the SIM card can be automatically set to specific country providers as necessary. This eliminates country-specific roaming fees and annoying roaming confirmations.

Regardless of which connect services are integrated, Audi owners can choose additional data packages for the Audi connect SIM at economical rates to operate the Wi-Fi hotspot. Here too, the data transfer automatically continues at the fixed price when crossing a border, i.e. when switching providers.

In 2016, Audi is expanding its connect lineup to include the first Car-to-X technologies. The services traffic sign information and hazard information make the new Audi models part of a swarm. They report detected speed limits and hazardous locations, e.g. at points where a vehicle has broken down or the road service is slippery, to a server in the cloud via the mobile phone network. The server collects the data, processes it, and provides it to other Audi drivers who have suitable equipment. The updated information also flows into regular map updates for the MMI navigation plus system, making it available to the entire Audi fleet.

The traffic light information service connects the new models in the USA via the mobile phone network to the central traffic computer that controls traffic lights in the city. Based on the information from this system, the Audi virtual cockpit recommends a speed to the driver for reaching the next traffic light while it is green.

Audi electrification strategy

The Audi e-tron quattro concept, the brand’s conceptual study at CES, is an all electrically powered sport SUV. Three electric motors with a total output of up to 370 kW enable a quattro drive system and electric torque vectoring for maximum dynamic performance and stability. The 95 kWh battery, located between the axles and therefore in an ideal position in terms of the centre of gravity, enables a range of over 310 miles. The Audi e-tron quattro concept car is a preview of a future production model that will arrive on the market in 2018.

Piloted driving

The Audi e-tron quattro concept has piloted driving technologies on board, which Audi will be launching into production in the near future. They include piloted driving in traffic jams and piloted parking. These services represent greater safety, time savings, efficiency, comfort and convenience. The systems can make a valuable contribution toward safety, especially in situations in which the driver is either overwhelmed or underwhelmed by driving tasks. The core component of future systems will be the central driver assistance controller, known as the zFAS. Information is continually acquired from all of the car’s sensors and processed in this compact module. They include signals from the 3D cameras, the laser scanner and radar and ultrasonic sensors. The high computing power of the zFAS gives it the ability to continually compare the data of vehicle sensors to the environmental model of the road.

Especially in this area, Audi will benefit from the highly up-to-date HERE maps database, which AUDI AG acquired together with the BMW Group and Daimler AG in December 2015. In the future, self-driving vehicles will need to be based on a new data source with centimetre accuracy. The live data approach of HERE makes it possible to evaluate all sorts of changes and movements and recognise potential hazards in an extremely short time. In addition, vehicle sensors will send anonymised feedback to the cloud in real time – not only about the current traffic situation, but also about changes, e.g. related to the road condition, detours or other disturbances. In addition, HERE serves as a database with information on hotels and businesses, parking places and events. This is an example of how Audi is generating swarm intelligence with a high level of relevance.

Lighting innovations at Audi

The company is driving progress in automotive lighting technology. The latest highlights are matrix OLED technology and matrix laser technology which will soon be introduced to production.

OLED lighting units are moving into a new dimension with their precision and homogeneity. As a flat light source, they are excellently suited for use in tail lights. Subdivided into small segments that can be driven with high variability, they enable new, dynamic lighting scenarios – OLED technology will become matrix OLED technology at Audi.

Matrix laser headlights illuminate the road with a new standard of precision. Distributed into many tiny pixels, its light beam can be dispersed with extremely fine control. The new technology lets the car generate the ideal light for each driving situation. Matrix laser headlights offer tremendous gains in safety for the driver and all other road users.

The Audi VR experience

Audi is the world’s first carmaker to develop its own software and hardware solution for virtual reality applications by introducing the Audi VR experience in 2016. Customers can use virtual reality glasses to experience the car of their choice at a dealership with unprecedented realism – in 3D, with a 360-degree panoramic view, sound effects and all available features.

Audi Fit Driver

The Audi Fit Driver project is focusing on the well-being of the driver. Audi has a vision of drivers who step out of their cars at their destinations feeling more relaxed than when they stepped into them. A wearable – a fitness wristband or watch – monitors important vital parameters such as heart rate and skin temperature. The car’s sensors supplement them with information on driving style, breathing rate and relevant environmental data such as the weather or traffic situation. By analysing the combination of this data, the car can deduce the current state of the driver, e.g. whether the driver is stressed or overly tired. The vehicle systems then adjust their modes of operation to relax, vitalise, or even protect the driver.

In a later extension phase, Audi Fit Driver will also incorporate driver assistance and safety systems as well as systems for piloted driving – with functions that extend all the way to piloted emergency stops with emergency calling. When it comes to data protection, the usual strict regulations by Audi apply.

Infotainment

The scalable electronic architecture strategy that the modular infotainment platform follows is letting Audi approach the short product cycles of the consumer electronics industry. The Progressive Semiconductor Program (PSCP), established in 2010, is the key for future innovations. System component suppliers are key partners here. Audi engineers also engage in direct dialogue with semiconductor manufacturers. This principle leads to high efficiency and effectiveness.

One of the infotainment components in production today is the Audi phone box. It lets users charge their mobile phones inductively based on the Qi standard, and it improves mobile phone reception.

The component lineup is rounded out by 3D sound systems from Bose and Bang & Olufsen as well as the Audi smartphone interface and the Audi tablet.

Three production models will also be on display at the CES: the Audi Q7 SUV, the all-new Audi A4 and the 610 PS Audi R8 V10 plus.

Article source: www.audi.co.uk

On the UK’s shortest day Audi adds to the Christmas illuminations with advanced lighting that is now available for more models than ever before

• Intelligent Audi Matrix LED headlights now available on many of the latest models: TT, A4, A6, A7 Sportback and Q7
• S line versions of the A4, A6, A7, Q7 and TT fitted with all-LED headlights and LED rear lights as standard
• Xenon plus headlights with LED DRLs as standard for the rest of the S line range
• Laser lighting can also be specified on the all-new R8 and R8 V10 plus
• Dynamic sweeping turn signals also standard front and rear in combination with Matrix LED headlights
• Future lighting development work focusing on Matrix laser lights, laser rear fog light and OLED ‘Swarm’ technology

As darkness rapidly falls today, the shortest day of the year (sunrise in London 08.04, sunset 15.54), the UK will not only be carpeted with Christmas illuminations but also the largest ever range of Audi models equipped with pioneering lighting technology. Audi has long been a frontrunner in the field of automotive lighting and, true to form, the Vorsprung durch Technik brand is now ensuring that its most sophisticated developments are accessible on more of the UK range than ever before.

Low energy, high intensity LEDs are now available across the board for all Audi models, whether it is in the form of daytime running lights, all-weather LED headlights or Matrix LED units, the majority of which are standard depending on the specification chosen. Innovative laser lighting is also already starting to make its presence felt, initially in the form of spotlights for the new Audi R8 super sports car.

The most sophisticated headlamp which is already rapidly proliferating in the range is the Audi Matrix LED unit, which provides maximum illumination of the road and maintains a constant high beam without dazzling other road users. The adaptive unit is notable for operating fully electronically with no mechanical parts – instead, individual light-emitting diodes in each unit can be individually lit or dimmed in an instant, effectively diverting their beam around leading and oncoming traffic.

The Audi Matrix LED headlights also assume the function of cornering lights, shifting the focal point of the light through the bend by selectively brightening or dimming. They do this shortly before the wheel is turned based on predictive route data provided by the MMI navigation plus system.

Matrix LED for all-new A4 and beyond

Fitted as standard to all A8 Sport, Edition 21 and W12 models, as well as to the 520 PS S8 and 605 PS S8 plus, the technology has also now extended to six of the 11 Audi model lines currently available to order, including the all-new Audi A4, A6, A7 Sportback, Q7 SUV and TT. All models fitted with Matrix technology also feature front and rear dynamic indicators, which ‘sweep’ sequentially in the direction of intended travel in the space of just 150 milliseconds to alert surrounding drivers to the intention to turn significantly more effectively.

Advanced all-LED headlamp units can also be complemented in some Audi models by laser beams. The all-new R8 V10 and V10 plus super sports cars are available with laser spots which activate at 37mph to double the range of the high-beam light. Each of their headlight units incorporates a module with four powerful laser diodes that are just 300 micrometres in diameter. They generate a blue laser beam with a wavelength of 450 nanometres. A phosphorus converter converts it into white light with a colour temperature of 5,500 Kelvin.

Matrix laser – the next step

The next step will be Matrix laser headlights, which break the light beam down into tiny pixels to illuminate the road in high resolution and with precise control. The DMD (digital micromirror device) technology that Audi uses in the Matrix laser headlights is also used in many video projectors.

At its core is a matrix of hundreds of thousands of micromirrors, whose edges measure just a few hundredths of a millimetre in length. With the help of electrostatic fields, each individual micromirror can be tilted up to 5,000 times per second. The light is projected onto the road as a function of the position of the individual mirrors, optimally adapting the illumination of the road to the ambient conditions for the driver.

DMD technologies make it possible to create a nearly infinite number of light patterns. The car can thus generate the ideal light for any driving situation. The technical possibilities are virtually unlimited. Targeted light helps the driver to stay in lane through roadworks, for example. When turning or moving through junctions, it can show the driver the way, even projecting arrows or similar graphics onto the road, if desired. The high-resolution light can highlight important traffic signs or very precisely prevent the blinding of other road users with glare.

The Matrix laser headlights open up a huge degree of added safety for the driver and others nearby, and have significant implications for the piloted driving of the future. In urban traffic, for instance, they can lay down a pattern of light and dark zones directly in front of the car. This can act as a projected walkway to indicate to pedestrians that they can cross the street safely.

The future is OLED

The brand with the four rings is also making great strides in further developing lighting beyond the traditional ‘sealed unit’ headlamps of today, with a focus on greater use of precise laser lighting and OLED integration, allowing for organic, freely moving light sources and the introduction of ‘swarm’ technology.

Testing to replace conventional bulbs in rear lights with OLED units is already well underway, and Audi is working hard to increase the brightness and suitability for this purpose.

OLED coatings applied to the car body’s sheet metal are being experimented with, and the interactive and dynamic potential of ‘swarm’ lighting will also have a place on the roads in future.

The swarm works by creating a continuous light surface from tiny flickering lights that can illustrate the movement of a car, for example, when a right turn is made, they flow to the right; when the car is braked they flow more dynamically and diffusely. The faster the car is going, the faster they move. The driver in the car behind can thus always tell at a glance what the driver ahead is doing.

Laser rear fog light

The safety function of the rear fog light can be improved by using laser light, which is currently in its predevelopment stages. Generated by a laser diode at the rear of the car, it presents the trailing driver with a bright, clear signal, thus keeping them at a safe distance. If visibility is good, the beam from the laser rear fog light, which is fan-shaped and inclined slightly downwards, is seen as a red line on the road. The width of this line depends on the distance to the trailing vehicle: At a distance of 30 metres, the line is about as wide as the car. This clear signal is an unmistakable warning to the driver behind to maintain a safe following distance.

In fog or spray, the laser beam strikes the water droplets in the air and makes them visible; the line is then seen as a triangle. The laser rear fog light looks like a large warning triangle.

Back in the present day, every Audi ordered in S line specification is now equipped with LED daytime running lighting technology as standard. Xenon plus lights are twinned with LED daytime running lights for a broad light spread and exemplary daytime recognition on A1, A3, A5 and Q5 S line models, while the-all new A4, A6, A7 Sportback, Q7 and TT S line versions all graduate to all-LED headlamp units as standard, delivering levels of illumination comparable to daylight in addition to minimal energy consumption, a long service life and noticeably better visibility.

Article source: www.audi.co.uk

At home

Find the charging unit behind the Audi rings on the A3 Sportback e-tron grille. Connect the cable for the car's charge unit into a socket at home or use the wall box charging unit.

On the road

During your journey, energy recuperation technology converts kinetic energy from your brakes and stores it in the Lithium-ion battery. This energy is used to relieve the load on the alternator, helping to improve fuel efficiency.

At 1,000s of UK charge points

There are charge points across the UK, in car parks, supermarkets, on the street, right where you need them.

Article source: www.audi.co.uk

Featuring an ultra-lightweight carbon-fiber frame, an on-board touch-screen computer and futuristic, elegant design - the e-bike combines Audi’s key brand principles: design, ultra, connect and e-tron.

• Ultra-light carbon-fiber frame, weighing 1,600 grams (3.53 lbs) 
• 26" carbon-fibre wheels, weighing 600 grams (1.32 lbs)
• Each feature large-area blade-pattern spokes 
• Front and rear hydraulic disc brakes 
• Integrated front and rear lights 
• Air sprung front fork with 130mm (5.12”) of travel

• Top speed of 80 km/h (50 mph)
• Action radius of 50 and 70 kilometres (31 and 44 miles)
• Weighs 21 kg (46.30 lb), equivalent to a power-weight ratio of 9 kg (19.84 lbs) per kilowatt, or 7 kg (15.43 lb) per horsepower
• Electric motor peak power output of 2.3 kW
• Powered by a lithium-ion battery, operating at 48 V, with a capacity of 530 WH, fully rechargeable from a 230 V supply in 2 hours and thirty minutes